Details.
Build and lead brand systems for a premium direct-to-consumer wellness brand experiencing 350 percent year-over-year growth. The role includes creating a 12-month brand roadmap, translating strategy into operating frameworks, stewarding voice and messaging, gathering customer and competitive intelligence, developing compliant narratives, guiding product and campaign storytelling, building credibility systems, and connecting brand work to commercial performance. The position is remote in the United States and full time, W2. Compensation is $120,000 to $145,000 annually, with medical, dental, vision, paid holidays, a 401(k) match, and product discounts. Required qualifications include at least 7 years of brand leadership in DTC e-commerce, consumer category experience, framework and roadmap development, cross-functional influence, analytical fluency, and a reliable remote work setup.