Details.
Develop and implement digital marketing strategies to drive brand awareness and generate leads. Responsibilities include planning campaigns across social media, email and search engines, conducting market research, optimising website content and landing pages for SEO, analysing website traffic with Google Analytics, managing content and email marketing, using marketing automation tools, enhancing brand identity, writing marketing copy, collaborating with internal teams and staying current with digital marketing trends. Requirements include 2 to 4 years of experience in digital marketing or a related field, knowledge of social media, SEO and content marketing, proficiency with Google Analytics and other web analytics tools, strong communication skills, independence, teamwork, attention to detail and analytical ability. Experience with sales platforms such as HubSpot is a plus.