Details.
A multi-subscription study for therapeutic areas with a large target population and strong promotional exposure. Tracks and evaluates communication across therapeutic areas and media targeted at health professionals. Reviews medical visits, post-market-authorisation studies, press coverage, email messages, meetings, and services such as applications, training and websites. Includes weekly information during the observation period, with a typical study period of 8 to 12 weeks, online questionnaires, and a report and PowerPoint presentation.
