Toluna (formerly MetrixLab)

Event

Webinar: Dressed for the algorithm

Thu, 1 Oct

An online webinar exploring how consumers rationalise fashion spending through cost-per-wear logic, dupe culture and second-hand shopping, and what this means for fashion brands' pricing, positioning and messaging. Attendees will learn about changing definitions of value, fashion purchase justifications, lower-cost alternatives, trend fatigue and future brand communication. Registration is required.